Adamu, Adamu Abbas and Mohamad, Bahtiar and Abdul Rahman, Nik Adzrieman (2018) Towards measuring internal crisis communication. Journal of Asian Pacific Communication, 28 (1). pp. 107-128. ISSN 0957-6851

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Abstract

Researchers are often faced with challenges of measurements for the phenomena of their interest. Progress in such situation can only be done through developing new measurements.Therefore, grounded on the pool of items generated from previous literature, this study takes a qualitative approach to develop a valid measure for internal crisis communication following two stage of Churchill’s seminal theory. This study used semi-structured in-depth interviews for collecting data with a sample of 12 informants who are employees of an electric distribution company in Nigeria. The findings of this study indicated that the new internal crisis communication measure improved the quality of communication between management and employee during crisis. This study could provide policy makers, regulators, managers, and government on how to improve the crisis management among stakeholders. Also, the study is significant to the literature particularly in developing economy on crisis management that is lacking. Further study could look at internal stakeholders during crisis in other sectors.

Item Type:	Article
Uncontrolled Keywords:	internal crisis communication, qualitative, employees' sensemaking
Subjects:	P Language and Literature > PL Languages and literatures of Eastern Asia, Africa, Oceania
Divisions:	School of Education & Modern Languages
Depositing User:	Mrs. Norazmilah Yaakub
Date Deposited:	15 Mar 2018 01:36
Last Modified:	15 Mar 2018 01:36
URI:	https://repo.uum.edu.my/id/eprint/23673

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