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Demand and supply planning in retail operations

Saleheen, Ferdoush and Habib, Md Mamun and Pathik, Bishwajit Banik and Hanafi, Zurina (2014) Demand and supply planning in retail operations. International Journal of Business and Economics Research, 3 (6-1). pp. 51-56. ISSN 2328-7543

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The research represents a comprehensive study of retail operation.The paper elaborates a broad perspective of a demand and supply chain which interacts with macro and micro environmental factors and translates it into a customer requirement.The authors describe on different techniques and tools on demand and supply planning which leads to an optimized level of inventory, less cash outflow, higher product varieties and a greater customer satisfaction. Eventually fulfilling all these ensures increase in sales and profits to stakeholders; an ultimate objective of a firm. This paper demonstrates a holistic view on how a firm’s supply chain operates as a whole.In addition, this study also highlights some retail examples in the US as well as in Bangladesh which unlock further frontiers for the practitioners and prospective researchers to replenish their practices as well as expertise in the retail industry respectively.

Item Type: Article
Uncontrolled Keywords: Vendor Managed Inventory (VMI), Electronic Data Interchange (EDI), Collaborative Planning, Forecasting and Replenishment (CPFR), Enterprise Resource Planning (ERP), Supply Chain, Demand & Supply
Subjects: T Technology > TS Manufactures
Divisions: School of Quantitative Sciences
Depositing User: Mrs. Zurina Hanafi
Date Deposited: 26 Jul 2015 04:35
Last Modified: 25 May 2016 07:19
URI: http://repo.uum.edu.my/id/eprint/14893

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