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Persuasive Multimedia in Truancy Awareness (PMTA): User Evaluation on “Kitakan Kawan”

Dolhalit, Mohamad Lutfi and Ab Salam, Sobihatun Nur and Abdul Mutalib, Ariffin and Yusoff, Muhamad Saiful Bahri (2018) Persuasive Multimedia in Truancy Awareness (PMTA): User Evaluation on “Kitakan Kawan”. Journal of Advanced Research in Dynamical and Control Systems (10). pp. 1561-1568. ISSN 1943-023X

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Truancy without any permitted reasons are considered as a global issue. This alarming phenomena tend to more serious in higher secondary school especially in public schools of Malaysia. Therefore the purpose of this study is (i). To develop a persuasive multimedia application in truancy awareness (PMTA) “Kitakan Kawan” and (ii) To measure students’ perceived truancy awareness through “Kitakan Kawan”.This study involves 140 lower secondary students from Form 1, Form 2, and Form 3 aged thirteen to fifteen. They are randomly selected from selected school to test the persuasive multimedia “Kitakan Kawan”. Q-PMTA (Questionnaire-Persuasive Multimedia in Truancy Awareness) was used to measure student’s truancy awareness before and after the treatment. The statistical result shows that persuasive multimedia learning is able to increase perceived truancy awareness among school children.

Item Type: Article
Subjects: Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Divisions: School of Multimedia Technology & Communication
Depositing User: Mrs. Norazmilah Yaakub
Date Deposited: 17 Dec 2018 06:35
Last Modified: 17 Dec 2018 06:35
URI: http://repo.uum.edu.my/id/eprint/25310

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