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Tourism event: perceptions on the critical indicators of climate variability and change in Malaysia

Mohd Shariff, Nurhazani and Zainol Abidin, Azlan and Mohamed, Ahmad Edwin (2018) Tourism event: perceptions on the critical indicators of climate variability and change in Malaysia. GeoJournal of Tourism and Geosites, 24 (1). pp. 39-47. ISSN 2065-0817

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The main purpose of the study was to investigate the perceptions on critical indicators of climate variability and change in the context of tourism event. Four indicators were identified namely, awareness and information sharing, policy and regulatory framework, added economic value and effective communication. To further explore and understand the perceptions, the method of the study involved a number of 57 event program students at the University Utara Malaysia as respondents. The findings indicated that they highly agreed to all four indicators as vital indicators of climate variability and change which need to be taken into account during conducting the tourism event. The findings highlighted that the effective communication is perceived as the most critical indicator whilst the added economic value is perceived as the least indicator of climate variability and change. The study suggested that further research should be undertaken with more number of respondents and also investigating the event organizers’ perceptions on the critical indicators due to the fact that they are business oriented and would significantly consider the impacts of the event during climate variability and change.

Item Type: Article
Uncontrolled Keywords: Tourism event, critical indicators, climate variability and change, perceptions
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure
Divisions: School of Tourism, Hospitality and Event Management
Depositing User: Mrs. Norazmilah Yaakub
Date Deposited: 11 Sep 2019 03:24
Last Modified: 11 Sep 2019 03:24
URI: http://repo.uum.edu.my/id/eprint/26380

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