Abdul Hamid, Ibrahim (1986) Strategic planning model for a medium-sized business. Analisis, 1 (2). ISSN 0127-8983
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Abstract
This paper proposes to establish a strategic planning model through a seven steps process designed to facilitate the formation, implementation and evaluation of strategies necessary for survival. It is not an attempt to discuss exhaustively each step in the process but to establish a planning framework only.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | strategic planning model, medium-sized business, business survival |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | College of Arts and Sciences |
| Depositing User: | Prof. Madya Dr. Ibrahim Abd Hamid |
| Date Deposited: | 04 Jul 2010 02:28 |
| Last Modified: | 06 Dec 2016 06:24 |
| URI: | https://repo.uum.edu.my/id/eprint/100 |
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