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Quality assurance practice impact on customers’ satisfaction: A case study in IIUM

Aldawood, Abdulrahman Saad and Al-Otaibi, Asia (2010) Quality assurance practice impact on customers’ satisfaction: A case study in IIUM. In: Knowledge Management International Conference 2010 (KMICe2010), 25-27 May 2010, Kuala Terengganu, Malaysia.

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Quality assurance practice impact on customers’ satisfaction as a case study in International Islamic University Malaysia (IIUM) was studied.The aim was to ensure that IIUM’s is able to achieve and maintain quality assurance standards.It was accomplished by monitoring and evaluating various aspects of representative projects, services, and facilities to ensure application of quality standards. Majority of respondents were satisfied with information regarding their studies, staff assistance, and effective communication.In general, quality satisfaction was evident which caused work life balance to be evident in collected data.Therefore, a positive quality assurance impact is present at IIUM.

Item Type: Conference or Workshop Item (Paper)
Additional Information: ISBN 978-983-2078-40-1 Organized by: UUM College of Art & Sciences, Universiti Utara Malaysia
Uncontrolled Keywords: Quality assurance, Practice, Customer, Satisfaction,IIUM.
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: College of Arts and Sciences
Depositing User: Mrs. Norazmilah Yaakub
Date Deposited: 03 Jun 2014 01:18
Last Modified: 03 Jun 2014 01:18
URI: http://repo.uum.edu.my/id/eprint/11177

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