Abu Bakar, Lily Julienti and Ahmad, Muhammad Suffian (2014) Do the motivational factor matters in creativity and innovation programmes organized by government agencies? In: 4th International Conference on Management (4th ICM 2014), 16 - 17 June 2014, The Kuta Beach Heritage Hotel, Bali Indonesia.

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Abstract

The purpose of this study is to examine the relationship of the employee motivation towards the effectiveness of the creativity and innovation programmes organized by Malaysia Productivity Corporation (MPC). This research was quantitative in nature where data were gathered using survey questionnaire. A total of 374 respondents were participated in this study whereby regression analysis has been used to determine the influence between the employee motivations towards the MPC programmes. Result shows that employee motivation positively influence the effectiveness of the creativity and innovation programmes and it was found that workplace environment is the most important motivational factor that should be highlighted in the organizational setting.

Item Type:	Conference or Workshop Item (Paper)
Additional Information:	ISBN: 978-967-5705-14-4
Uncontrolled Keywords:	Motivation, Effectiveness, Innovation, Creativity
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	School of Business Management
Depositing User:	Dr. Lily Julienti Abu Bakar
Date Deposited:	21 Oct 2014 08:37
Last Modified:	12 Apr 2016 07:17
URI:	https://repo.uum.edu.my/id/eprint/12288

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