Sayed Halem Shah, Dil Froz Jan and Ibrahim, Faridah and Yunus, Norzita and Ahmad, Abdul Mua’ti bin and Hassan, Hamisah and Shamshudeen, Rosya Izyanie (2014) Metaphor of ‘progress’: A metaphoric rhetorical criticism on Aminuddin Baki's Torch Movement speech 2. Procedia - Social and Behavioral Sciences, 155. pp. 526-532. ISSN 1877-0428

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Abstract

This paper looks at the Aminuddin Baki's Torch Movement Speech 2 from the metaphorical perspective. The objective of the study is to identify the type of metaphors employed and how the metaphors are conveyed in the Speech.Numerous studies have been done on the biographical portion of Aminuddin Baki but none on all his Torch Movement speeches that he had made on the progression of the natives in Malaysia at that time.This study used a qualitative method through Neo-Aristotelian Criticism perspective in the analysis of speech. This study demonstrates the relevance of ancient Malay metaphor in modern day communication interaction.

Item Type:	Article
Additional Information:	International Conference on Communication and Media 2014 (i-COME’14), Organised by School of Multimedia Technology and Communication, UUM, 18 - 20 October, 2014, Holiday Villa Beach Hotel and Resort, Langkawi, Malaysia.
Uncontrolled Keywords:	Aminuddin Baki; neo-Aristotelian; metaphor; rhetorical analysis; speech
Subjects:	P Language and Literature > P Philology. Linguistics
Divisions:	School of Multimedia Technology & Communication
Depositing User:	Mrs. Norazmilah Yaakub
Date Deposited:	20 Jan 2015 06:28
Last Modified:	25 May 2016 07:44
URI:	https://repo.uum.edu.my/id/eprint/13085

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