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A case study of corporate social responsibility by Malaysian government link company

Abdul Hamid, Fathilatul Zakimi and Atan, Ruhaya and Md Saleh, Md Suhaimi (2014) A case study of corporate social responsibility by Malaysian government link company. In: International Conference on Accounting Studies (ICAS) 2014, 18 - 19 August 2014, Putra World Trade Centre, Kuala Lumpur.

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The objective of the study is to investigate the CSR practice by the one of the Malaysian Government Link Company via case study approach.As a GLC's the business has to balance its profit with social responsibility to the state and society.According to the literature in modern era of CSR, the business social responsibility starts when the business determines their act in economic and social obligation.The result of the study shows that the business CSR initiative has changed from altruistic to its core competency.Furthermore, its revise CSR agenda has contributed to the state socio-economic development as suggested by the Father of Social Responsibility on the business social obligation postulate.

Item Type: Conference or Workshop Item (Paper)
Additional Information: Published in Procedia Social and Behavioral Sciences, Volume 164 (2014), ISSN 1877-0428 pp. 1-666. Organized by: School of Accountancy, College of Business, Universiti Utara Malaysia.
Uncontrolled Keywords: Corporate social responsibility; case study; emerging market; government enterprise
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Tunku Puteri Intan Safinaz School of Accountancy (TISSA)
Depositing User: Mr. Fathilatul Zakimi Abdul Hamid
Date Deposited: 24 Mar 2015 06:42
Last Modified: 12 Apr 2016 05:51
URI: http://repo.uum.edu.my/id/eprint/13445

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