Vanti, Adolfo Alberto and Bitencourt, Cláudia Cristina and Dal-Soto, Fábio (2004) IT contribution in the consolidation of organizational competences - A case study on a hotel group. In: Knowledge Management International Conference and Exhibition 2004 (KMICE 2004), 14-15 February 2004, Evergreen Laurel Hotel, Penang.

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Abstract

The information economy is based on the net appliance, which decreases the intermediary's participation in the activities of purchase and sale of products and services.The tourism sector has its activities based on information in which its products are considered low touch, where the purchaser acquires a service without a physical approaching with it.However, it can be noticed that there is still a trade off between embracing and wealth, but day-by-day it is reduced by the increasing use of Information Technology and communication through its information system.The advancement of IT allied to business' strategic can establish new models of business to observe in a more efficient way the sectors innovation that works intensively with information, contributing with the competence consolidation aiming the client and connected network attendance.This paper analyses, through a case study in a big Hotel network, some aspects that are related to IT's application for competitiveness increasing. Such aspects are related to the entrepreneur's strategic articulation as the general configuration of Front Office and Back Office, client's communication improvement, the use of web, client fidelity, disintermediation of activities and cultural activities adaptation on the services offering.

Item Type:	Conference or Workshop Item (Paper)
Additional Information:	ISBN 983-2865-90-5 Organized by: Faculty of Information Technology, UUM
Uncontrolled Keywords:	Information technology, organizational competence and tourism sector.
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	College of Arts and Sciences
Depositing User:	Mrs. Norazmilah Yaakub
Date Deposited:	10 May 2015 06:37
Last Modified:	10 May 2015 06:37
URI:	https://repo.uum.edu.my/id/eprint/13867

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