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Interactive persuasive learning for the elderly: A conceptual model

Zulkifli, Abdul Nasir and Ahmad, Mazida and Abu Bakar, Juliana Aida and Che Mat, Ruzinoor and Mohamed Noor, Nurtihah (2015) Interactive persuasive learning for the elderly: A conceptual model. In: 1st International Conference on Educational Studies (ICES-2015), 03 - 04 June 2015, Pulai Spring Resort, Johor Bharu, Malaysia.

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Interactive media technology promotes self-directed and active learning approaches and has the capability to foster the learning process. Furthermore, the emergence of persuasive technology has increased the application of interactive media in learning in a variety of ways. Persuasive technology can be implemented in the design and development of a computer application that can persuade users to change their attitudes and behaviours so as to accelerate the learning process. The aim of this paper is to develop a conceptual model of an interactive persuasive learning system to encourage the elderly to use a computer application for learning. Based on a review of the related literature on persuasive technology and interactive media, a conceptual model is developed. The proposed conceptual model will be helpful in the design and development of an interactive media system that encourages engagement in learning processes among the elderly.

Item Type: Conference or Workshop Item (Paper)
Additional Information: Organized by: Universiti Teknologi Malaysia, Johor Bahru.
Uncontrolled Keywords: interactive media; persuasive technology; interactive persuasive learning; elderly
Subjects: Q Science > QA Mathematics > QA76 Computer software
Divisions: School of Multimedia Technology & Communication
Depositing User: Prof. Madya Abdul Nasir Zulkifli
Date Deposited: 09 Jul 2015 04:37
Last Modified: 28 Apr 2016 02:21
URI: http://repo.uum.edu.my/id/eprint/14791

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