Kaliappen, Narentheren and Abdullah, Haim Hilman (2014) Building strategic business model through underpinning theories. International Journal of Management Research and Review, 4 (3). pp. 327-333. ISSN 2249-7196

PDF Restricted to Registered users only Download (260kB) | Request a copy

Abstract

This study enhances the body of knowledge by remodelling the connection of strategic issues by applying several underpinning theories.This paper reveals the relationship of competitive strategy, market orientation and innovation strategy that could underpin by dynamic capabilities, strategic implementation perspective and level of organizational strategy.This study seeks to provide rational consideration on the integration of above-mentioned variables.As a significant contribution to the body of knowledge, this paper expanding the competitiveness theory and strategy theory development.Furthermore, provides several implications to the researchers and practitioners regarding the role of several underlying theories in remodelling organizations’ strategic direction.

Item Type:	Article
Uncontrolled Keywords:	Dynamic capabilities perspective, Strategic implementation perspective, Level of organizational strategies.
Subjects:	H Social Sciences > HB Economic Theory
Divisions:	Othman Yeop Abdullah Graduate School of Business
Depositing User:	Prof. Dr. Haim Hilman Abdullah
Date Deposited:	29 Oct 2015 04:20
Last Modified:	18 Apr 2016 01:25
URI:	https://repo.uum.edu.my/id/eprint/16037

Actions (login required)

View Item