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Business strategy, leadership styles and performance of Takaful firms


Hashim, Mohd Khairuddin and Zakaria, Mustafa and Hashim, Abdul Jalil (2013) Business strategy, leadership styles and performance of Takaful firms. In: Conference on Business Management Research 2013, December 11, 2013, EDC, Universiti Utara Malaysia, Sintok.

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Abstract

Insurance represents an important business segment in the Malaysian economy.In particular, the takaful firms are viewed to play a key role in Malaysian insurance industry.Despite the importance of takaful firms, the literature reveals research on takaful firms remained limited as well as neglected.More specifically, a review of the business literature in Malaysia reveals that very few studies have attempted to determine the relationships between business strategy, leadership styles and performance of takaful firms.This study attempts to address this research issue.The data for the study was collected from 196 Takaful Agency Leaders by using mail questionnaires.Results of the study indicate significant positive relationships between business strategy, leadership styles and performance of the takaful firms.

Item Type: Conference or Workshop Item (Paper)
Additional Information: Organized by: School of Business Management, College of Business, Universiti Utara Malaysia
Uncontrolled Keywords: Takaful Firms; Business Strategy; Leadership Styles; Performance
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: School of Business Management
Depositing User: Prof. Dr. Mohd. Khairuddin Hashim
Date Deposited: 24 Nov 2015 06:17
Last Modified: 18 Apr 2016 04:09
URI: http://repo.uum.edu.my/id/eprint/16301

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