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Social determinants of green technology adoption

Abdullah, Noraini and Mohd Zahari, Fadhilah (2015) Social determinants of green technology adoption. In: Symposium on Technology Management and Logistics (STMLGoGreen), 8-9 December 2015, Universiti Utara Malaysia.

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Awareness of green technology is absolutely crucial to be instilled in the people of Malaysia began when they were in school and especially among students of higher educational institutions. Social media often report that awareness of green technology among the people in this country is still lacking with the environmental concern that causes increasingly threatened and affected by human activities that are not environmentally conscious.Given the high awareness of environmental impacts among people, it can help reduce the negative effects of environmental pollution, such as global warming, the greenhouse effect and so on.This research explores the social determinants of green technology adoption. It is seen from two independent variables that is influenced from social networks and family values which is applied in everyday life. Generally, this study is made to explore the level of awareness and the significance of social determinants of green technology adoption among students in Universiti Utara Malaysia, Sintok, Kedah. The methodology in the preliminary study is expected to be used in the form of a quantitative method. Consequently, higher education institutions such as Universiti Utara Malaysia (UUM), also with a sense of responsibility and concern have taken a role in educating the campus to love, protect and respect the environment.

Item Type: Conference or Workshop Item (Paper)
Additional Information: ISBN: 9789670910178 Organized By: School Of Technology Management & Logistics, Universiti Utara Malaysia. Collaboration With: Pusat Kerjasama Universiti-Industri Universiti Utara Malaysia
Uncontrolled Keywords: social network, family value, green technology, awareness, environment
Subjects: G Geography. Anthropology. Recreation > GE Environmental Sciences
T Technology > T Technology (General)
Divisions: School of Technology Management & Logistics
Depositing User: Dr. Fadhilah Mohd Zahari
Date Deposited: 13 Nov 2016 07:40
Last Modified: 13 Nov 2016 07:40
URI: http://repo.uum.edu.my/id/eprint/19312

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