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Factors affecting students’ satisfaction towards bus services in university


Md Yusof, Zahayu and Misiran, Masnita and Lee, Pei Pei and Ho, Tian Tian (2014) Factors affecting students’ satisfaction towards bus services in university. Research Journal of Applied Sciences, Engineering and Technology, 8 (7). pp. 817-820. ISSN 2040-7459

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Abstract

This study describes a statistical study of students’ satisfaction towards bus services in university. The objective of this study is to explore factors that influence student satisfaction on bus services in Universiti Utara Malaysia (UUM).Primary data were collected by distributing direct questionnaire to four hundred students in UUM.A factor analysis yielded three factors which are attitude of bus driver, reliability of the buses and facilities of buses.

Item Type: Article
Uncontrolled Keywords: Factor analysis, questionnaire, satisfaction,
Subjects: H Social Sciences > HE Transportation and Communications
Divisions: School of Quantitative Sciences
Depositing User: Dr. Zahayu Md Yusof
Date Deposited: 14 Nov 2016 04:42
Last Modified: 14 Nov 2016 04:42
URI: http://repo.uum.edu.my/id/eprint/19414

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