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Is online video sharing a global constructive exchange?

Shamsuar, Natalya (2010) Is online video sharing a global constructive exchange? In: Lifelong Learning International Conference 2010 (3LInC’10), 10 - 12 November 2010, Seri Pacific Hotel, Kuala Lumpur, Malaysia. (Unpublished)

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Online video services enable distribution of video without the constraints of geographical and ethnics barriers. In fact, online broadcasting shifts the power from mega television networks and authorities to any user of the internet. With this capability anyone can broadcast video over this powerful yet accessible medium. Users of the online video services are able to build their own channel with other users subscribing to it. The existence and growth of this community is totally viral. Thus, most online video platforms are equipped with community building features such as forum, polls, ratings, and other forms of function that could facilitate interaction between users. Subsequent to the sharing of videos, exchange of thoughts,opinions and values could take place in this community. This paper gathers insights of the current trends of exchange happen in online video community. The categories of videos uploaded are identified and possible reasons for upload are derived. Comments and subscriptions from the community towards the videos are then observed for themes. The iterative exchange happens between the viewers and the video owners or among the viewers themselves provides an insight over the extent of global and constructive interaction that takes place in this community of practice.

Item Type: Conference or Workshop Item (Paper)
Additional Information: Organised by Executive Development Centre Universiti Utara Malaysia
Uncontrolled Keywords: Prosumer, Online Video, Constructive Exchange
Subjects: T Technology > T Technology (General)
Divisions: Executive Development Centre
Depositing User: Mrs. Norazmilah Yaakub
Date Deposited: 03 Jan 2011 04:12
Last Modified: 03 Jan 2011 04:12
URI: http://repo.uum.edu.my/id/eprint/2006

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