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Implementing ARCS model to design a motivating multimedia e-book for polytechnic ESL classroom

Annamalai, Subashini (2016) Implementing ARCS model to design a motivating multimedia e-book for polytechnic ESL classroom. Journal of Telecommunication, Electronic and Computer Engineering, 8 (8). pp. 57-60. ISSN 2180-1843

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Abstract

This paper describes the design of multimedia E-book (mE-book) based on the Keller’s ARCS Model of Motivational Design (1987).This paper also presented the implementation of mE-book as a motivating learning aid to promote ESL language learning in Polytechnic classrooms. Sixty (60) Polytechnic students experienced mE-book in their language classroom and their perceived motivation towards this learning material is measured using the Instructional Materials Motivation Survey (IMMS). This study is an attempt to adduce a scope for implementing multimedia in language learning in a motivating way for adult learners.

Item Type: Article
Uncontrolled Keywords: mE-book; Polytechnics; ESL; Language Learning; ARCS Model; IMMS.
Subjects: L Education > LB Theory and practice of education > LB2300 Higher Education
T Technology > T Technology (General)
Divisions: School of Multimedia Technology & Communication
Depositing User: Dr. Subashini a/p Annamalai
Date Deposited: 03 Jan 2017 03:25
Last Modified: 03 Jan 2017 03:25
URI: https://repo.uum.edu.my/id/eprint/20498

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