Ahmad Razimi, Mohd Shahril and Romle, Abd Rahim and Jumahat, Julianah (2017) The consumer acceptance on Islamic banking in Malaysia. World Journal of Management and Behavioral Studies, 5 (1). pp. 14-20. ISSN 2306-840X

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Abstract

Banking play important role in world economic. Malaysia banking product and services grow tremendous for the past few years. There is many product and services type offered by bank. Beside conventional banking, Islamic banking offered an alternative way to customers. According to Department of Statistic Malaysia, Muslim percentage in Malaysia were about 60.4% from 29.8 million populations in Malaysia. However, the demand on Islamic banking product and services is still far behind the conventional banking. This study will investigate the acceptance toward Islamic banking product and services in Malaysia. The research methodology will be base on secondary data from previous research and new data will be collected based on quantitative study.In the conclusions, This paper will give some recommendations on how to improved acceptance toward Islamic Banking in Malaysia.

Item Type:	Article
Uncontrolled Keywords:	Islamic Banking. Consumer Awareness . Customer Perceptions
Subjects:	B Philosophy. Psychology. Religion > BP Islam. Bahaism. Theosophy, etc H Social Sciences > HG Finance
Divisions:	Islamic Business School
Depositing User:	Dr. Mohd Shahril Ahmad Razimi
Date Deposited:	30 Apr 2017 06:00
Last Modified:	30 Apr 2017 06:00
URI:	https://repo.uum.edu.my/id/eprint/21919

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