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Applying TQM practices and service quality in higher education

Saberi, Nasarina and Romle, Abd Rahim and Romli, Siti Aishah and Muhamad Hussin, Nur Khairina and Muhammad Hussin, Zatun Najahah and Abdullah, Muhammad Syafiq (2015) Applying TQM practices and service quality in higher education. International Journal of Administration and Governance, 1 (14S). pp. 50-56. ISSN 2077-4486

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Abstract

Higher education sector has faced new paradigm of perspective in total quality management and service quality.Students is a main focus in higher education whereas they were assumed as customer focus because their satisfaction will be measured in order to ensure the quality is constantly improved. Thus, the implementation of TQM in higher education will be enhance to increasing of student satisfaction due to its success fullness in manufacturing. Hence, by applying TQM in higher education will lead to new environment in which students will feel satisfied and higher education able to serve the service as expected by student. Hence, this study is to explore total quality management practices in higher education towards service quality in context public university.

Item Type: Article
Uncontrolled Keywords: Student satisfaction, service quality, total quality management
Subjects: T Technology > TS Manufactures
Divisions: School of Government
Depositing User: Mr. Abd. Rahim Romle
Date Deposited: 05 Jul 2017 02:32
Last Modified: 05 Jul 2017 02:32
URI: https://repo.uum.edu.my/id/eprint/22497

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