Azahari, Muhammad A’dil Fathie and Mohamed Udin, Zulkifli (2017) Research students involvement in online business: Case of STML final year student. In: Symposium on Technology Management & Logistics (STML–Go Green) 2016, 6th - 7th December 2016, Universiti Utara Malaysia, Sintok, Malaysia.

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Abstract

Nowadays, people do not buy item just by traditional way but there are new way that is online business.The online business simplify the way of business of the customer and seller.The media social is one of medium that peoples can develop their own business.The purpose of this study to know the involvement of final year’s Students in School of Technology management and logistic (STML) in online business and the medium use to promote their products. At the same time, the study include the purpose start online business.The research is focusing on the final year’s students of STML include Technology Management, Operation Management and Logistic. The methodology of the research is quantitative method that is trafficking the questionnaire among final year’s students in Technology Management, Operation management and Logistic.The analysis of the study obtain from the final years students of STML include involvement of the students, the medium that use to promote the product and the purpose start the online business.

Item Type:	Conference or Workshop Item (Paper)
Additional Information:	ISBN 978-967-0910-37-6 Organized by: School of Technology Management & Logistics, Universiti Utara Malaysia
Uncontrolled Keywords:	online business, media social, STML
Subjects:	H Social Sciences > HB Economic Theory T Technology > T Technology (General)
Divisions:	School of Technology Management & Logistics
Depositing User:	Prof. Madya Dr. Zulkifli Mohamed Udin
Date Deposited:	11 Jul 2017 03:38
Last Modified:	11 Jul 2017 03:38
URI:	https://repo.uum.edu.my/id/eprint/22595

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