Abdul Rahman, Rohana (2015) Willingness to pay for the sustainability of recreational forest reserve in Malaysia: Case study Gunung Nuang, Hulu Langat, Selangor. In: 2nd National Case Study Conference 2015, 6th- 8th October 2015, Kuching, Sarawak, Malaysia.

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Abstract

Recreational areas centred around nature are gaining popularity among Malaysians.One such area, the Gunung Nuang Recreational Forest, charges a minimal fee of only RM1.In view of rising maintenance costs, it is necessary to determine the amount that the public is willing to pay for access to Gunung Nuang.As environmental factors can not be assigned monetary value, a Contingent Valuation method is utilized for this purpose.This paper aims to determine the willingness to pay of visitors to Gunung Nuang Recreational Forest.The results show that visitors are willing to pay up to RM2.50 per entry. This study is also intended to aid technical officers in future valuations of this nature.

Item Type:	Conference or Workshop Item (Paper)
Additional Information:	eISBN: 978-967-11030-4-3 Organized by: Institute for Management and Business Research (IMBRe), Universiti Utara Malaysia
Uncontrolled Keywords:	Contingent Valuation, Natural resources, Willingness to pay
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	Tunku Puteri Intan Safinaz School of Accountancy (TISSA)
Depositing User:	Mrs. Norazmilah Yaakub
Date Deposited:	15 Apr 2018 04:23
Last Modified:	15 Apr 2018 04:23
URI:	https://repo.uum.edu.my/id/eprint/23915

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