Shamsudin, Mohd Farid and Mohd Noor, Nor Azila (2015) Case study: Does cellular market saturated in Malaysia? In: 2nd National Case Study Conference 2015, 6th- 8th October 2015, Kuching, Sarawak, Malaysia.

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Abstract

Mobile phone services in Malaysia have seen a remarkable growth in the number of subscribers since year 2000. At the end of 2014, Malaysia has 44.9 million subscribers in total, or 148.3 percent penetration rate according to the statistics on "Cellular Phone Subscribers" by the Malaysian Communications and Multimedia Commission (MCMC).

Item Type:	Conference or Workshop Item (Paper)
Additional Information:	eISBN: 978-967-11030-4-3 Organized by: Institute for Management and Business Research (IMBRe), Universiti Utara Malaysia.
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	Tunku Puteri Intan Safinaz School of Accountancy (TISSA)
Depositing User:	Mrs. Norazmilah Yaakub
Date Deposited:	15 Apr 2018 04:27
Last Modified:	15 Apr 2018 04:27
URI:	https://repo.uum.edu.my/id/eprint/23950

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