Abu Bakar, Abdul Rahim and Hussin, Zolkafli and Hashim, Fariza (2002) The making of global players: A look on Malaysian firms adopting e-commerce. In: Managing global business in the Internet age. Universiti Utara Malaysia, Sintok, pp. 25-40. ISBN 9832479150
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Abstract
This study looks at the current initiatives by the private firms on the e-commerce projects in Malaysia. It seeks to identify the driving forces of private firms adopt e-commerce, to explore private firms initiatives and participation in e-commerce and finally to gauge the level of participation of the private firms in e-commerce. The findings provide interesting facts where Malaysian firms primarily SMEs possess a global market focus with the ability to transact electronically. Malaysian e-commerce firms have the capability to compete in the global digital marketplace together with other large firms from the developed countries mainly, the United States.
Item Type: | Book Section |
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Subjects: | H Social Sciences > HF Commerce |
Divisions: | College of Business |
Depositing User: | Dr. Abdul Rahim Abu Bakar |
Date Deposited: | 29 Jul 2012 04:33 |
Last Modified: | 29 Jul 2012 04:33 |
URI: | https://repo.uum.edu.my/id/eprint/5637 |
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