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The application of PLS & SEM in determining the antecedent of supplier manufacturing relationship

Hassan, Mohamad Ghozali and Abdul Talib, Asmat Nizam and Harun, Noor Aziani and Johari, Nor Azmi (2012) The application of PLS & SEM in determining the antecedent of supplier manufacturing relationship. In: 2nd International Conference in Business and ECO Research, Sept 2012, Phnom Penh, Cambodia. (Unpublished)

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The purpose of this study was to examine the antecedent to supplier manufacturer relationship.There are three dimensions of antecedents of a relational oriented exchange which are dependence, trust, and communication behavior that has been measured the impact on strategic relationship.This study used the partial least squares (PLS) and structural equation modeling (SEM) tool to test the hypotheses.The result indicated that dependence and communication behavior were positively related to the strategic relationship.This study also found that communication behavior was the most significant predictor of extent of strategic relationship followed by dependence.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: Dependence, Trust, Communication Behavior, Strategic Relationship, Relational Oriented Exchange, Malaysia
Subjects: T Technology > TS Manufactures
Divisions: School of Technology Management & Logistics
Depositing User: PM Dr. Mohamad Ghozali Hassan
Date Deposited: 30 Jan 2013 02:48
Last Modified: 04 Nov 2020 02:43
URI: http://repo.uum.edu.my/id/eprint/7085

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