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Customer satisfaction on railway transport service in Malaysia (KTMB)


Mohammad Ismail, Isfanoorzaty Hayat and Zainuddin, Nizamuddin (2012) Customer satisfaction on railway transport service in Malaysia (KTMB). In: Simposium Pengurusan Teknologi, Operasi & Logistik (SIPTIK III), 11-12 Disember 2012, Universiti Utara Malaysia.

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Abstract

This study is an overview of the perceptions of users of railway transport services in Malaysia.The survey also aims to obtain feedback on the perception of service user’s railway transportation and the satisfaction level of railway transport services in Malaysia.In addition, the survey was also made to identify the factors least demand for rail services in Malaysia.This study used statistical methods previous train service consumer perception, consumer demand data and other resources related to identifying the cause of the lack of demand for rail freight services.

Item Type: Conference or Workshop Item (Paper)
Additional Information: ISBN: 9789832078739 ANJURAN: Pusat Pengajian Pengurusan, Teknologi dan Logistik (STML), Universiti Utara Malaysia
Uncontrolled Keywords: Customer’s satisfaction, customer’s perception, lower demand, statistic demand, transportation, services.
Subjects: H Social Sciences > HE Transportation and Communications
Divisions: School of Technology Management & Logistics
Depositing User: Mr. Nizamuddin Zainuddin
Date Deposited: 02 Jul 2013 03:24
Last Modified: 20 Apr 2016 07:39
URI: http://repo.uum.edu.my/id/eprint/8431

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