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An evaluation of services the Mara Liner Bus Company problems and solutions


Abdullah, Muhammad Hanif and Aziz, Zulkufli (2012) An evaluation of services the Mara Liner Bus Company problems and solutions. In: Simposium Pengurusan Teknologi, Operasi & Logistik (SIPTIK III), 11-12 Disember 2012, Universiti Utara Malaysia.

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Abstract

The research has been carried out to make an evaluation the services of Mara Line Bus Company as a public transportation in Universiti Utara Malaysia.Through of the study, some negative factors influencing the development and the effectiveness of the present public transport system have been identified.To overcome these problems, some suggestion has to implement.The findings of the research among others were reviewed the problems of the products, competition and the workers of Mara Liner Bus Company and provide transport services for UUM students. The MARA Liner Bus Company should provide more buses to UUM, reduce the ticket price, fix a specific number of passengers, the conductors is not friendly and so on.This research also is going to evaluate the problems of public transport in Malaysia and the way to solve the negative effect in the future.

Item Type: Conference or Workshop Item (Paper)
Additional Information: ISBN: 9789832078739 ANJURAN: Pusat Pengajian Pengurusan, Teknologi dan Logistik (STML), Universiti Utara Malaysia
Uncontrolled Keywords: Services, Public Transport, Bus Company, Competition, Passenger
Subjects: H Social Sciences > HE Transportation and Communications
Divisions: School of Technology Management & Logistics
Depositing User: Mr. Zulkufli Aziz
Date Deposited: 08 Jul 2013 08:37
Last Modified: 19 Apr 2016 01:17
URI: http://repo.uum.edu.my/id/eprint/8475

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