Cheng, Siew Mun and Ibrahim, Amlus (2015) Analyzing the impact knowledge identification, cycle time, segmenting customers of product design in accelerating customer acceptance. In: Symposium on Technology Management and Logistics (STMLGoGreen), 8-9 December 2015, Universiti Utara Malaysia.

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Abstract

New product development (NPD) are deliberately essential to meet customer demand and customer acceptance. It be able to keep up or expand market share, sales and income and consequently the aggressiveness of an organization.The market success of a product is largely depends on clearly identifying customer needs and providing a product for the same at reasonable cost to the customer. The ability to develop new products and to improve the existing one governs the growth and market share.NPD has been highlighted as a leading driver for revenue, profit and market share growth. A typical issue faced by the products offering firms is to comprehend the way of customer requirement, interpret them accurately and classify them to decide the configuration that will satisfy maximum requirements with minimal cost.This research aim to analyze cycle time, impact of product related features, number of task and task time, segmenting customer and knowledge identification toward product design. Limitation are company do not review their product development activities and time constraints due to the limited time. Multiple regression indicates all relationship between the variable towards product design supported.

Item Type:	Conference or Workshop Item (Paper)
Additional Information:	ISBN: 9789670910178 Organized By: School Of Technology Management & Logistics, Universiti Utara Malaysia. Collaboration With: Pusat Kerjasama Universiti-Industri Universiti Utara Malaysia
Uncontrolled Keywords:	cycle time; product design; impact of product; number of task and task time; segmenting customer; knowledge identification
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	School of Technology Management & Logistics
Depositing User:	Dr. Amlus Ibrahim
Date Deposited:	13 Nov 2016 07:48
Last Modified:	13 Nov 2016 07:48
URI:	https://repo.uum.edu.my/id/eprint/19327

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