Mohamad Mohsin, Mohamad Farhan and Abdul Hamid, Mohd Noor and Ahmad Mustaffa, Nurakmal and Ramli, Razamin and Abdullah, Kamarudin (2019) Investigation on the access log pattern of the corporate social responsibility UUMWiFi among Changlun’s community. International Journal of Interactive Mobile Technologies (iJIM), 13 (04). pp. 140-152. ISSN 1865-7923

PDF Restricted to Registered users only Download (1MB) | Request a copy

Abstract

—CSR UUMWiFi is a CSR project under Universiti Utara Malaysia (UUM) that provides unlimited free internet connection for the Changlun community launched in 2015, the service has accumulated a huge number of users with diverse background and interest. This paper aims to uncover interesting service users’ behavior by mining the usage data. To achieve that, the access log for 3 months with 24,000 online users were downloaded from the WiFi network server, pre-process and analyzed. The finding reveals that there were many loyal users who have been using this service on a daily basissince 2015 and the community spent 20-60 minutes per session. Besides that, the social media and leisure based application such YouTube, Facebook, Instagram, chatting applications, and miscellaneous web applications were among the top applications accessed by the Changlun community which contributes to huge data usage. It is also found that there were few users have used the CSR UUMWiFifor academicor business purposes. The identified patterns benefits the management team in providing a better quality service for community in future and setting up new policies for the service.

Item Type:	Article
Uncontrolled Keywords:	—Corporate social responsibility, changlun community, access log, Wi-Fi, wireless network, internet.
Subjects:	Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Divisions:	School of Computing
Depositing User:	Mrs. Norazmilah Yaakub
Date Deposited:	22 Sep 2019 08:16
Last Modified:	22 Sep 2019 08:16
URI:	https://repo.uum.edu.my/id/eprint/26442

Actions (login required)

View Item