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Performance evaluation of Agribazaar

Ahmad, Faudziah and Sheik Osman, Wan Rozaini and Abd Ghani, Nor Farzana (2010) Performance evaluation of Agribazaar. Project Report. Universiti Utara Malaysia. (Unpublished)

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Many collective ICT initiatives and specific Internet applications has been implemented since the launch of the Multimedia Super Corridor in 1996 by the Malaysian government to offer support to the rural community. Implementing successful rural ICT applications is crucial to help bring services to the rural and also to improve the socio-economic status of the community. The agricultural sector has been given greater emphasis in Ninth Malaysian Plan, where the sector has been revitalized to become the third engine of growth in a New Agriculture. Agribazaar is a portal developed by the Malaysian Government to provide support and assistance to the agribusiness sector through multiple agencies, led by Ministry of Agriculture and Agro-based Industry. This initiative was implemented to help improve the agriculture industry in Malaysia. The portal has opened up more opportunities for conducting agribusiness and related industry from the local and international community.However, the review of the literature showed little work has been done on this study. An evaluation has been carried out with the users of Agribazaar through analyzing portal user comments, interviews, and focus group discussions.This research has revealed many issues and challenges although the Agribazaar has been successfully implemented and accepted by the users.Therefore, the research provides feedback from the users to the Department of Agriculture and as well as specify the requirement for future enhancement conducted by MIMOS who is the developer.

Item Type: Monograph (Project Report)
Additional Information: Kod S/O: 11640
Subjects: S Agriculture > S Agriculture (General)
T Technology > T Technology (General)
Divisions: College of Arts and Sciences
Depositing User: Dr. Faudziah Ahmad
Date Deposited: 02 Apr 2013 08:05
Last Modified: 15 Aug 2013 03:27

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