Items where Author is "Anindita H., Kristina"
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Conference or Workshop Item
Mohd Shariff, Mohd Noor and Setyawati, Sri Murni and Anindita H., Kristina (2012) Brand loyalty as a mediator of the relationship between brand trust and brand performance. In: Knowledge Management International Conference (KMICe) 2012, 4 – 6 July 2012, Johor Bahru, Malaysia.