mailto:uumlib@uum.edu.my 24x7 Service; AnyTime; AnyWhere

Items where Author is "Bhattacharya, Subhajit"

Group by: Item Type | No Grouping
Number of items: 1.

Bhattacharya, Subhajit and Anand, Vijeta (2016) An Empirical Study on the Factors Affecting Online Retail Brand Engagement and Purchase Intention. Malaysian Management Journal (MMJ), 20. pp. 111-129. ISSN 0128-6226

This list was generated on Sat Jul 27 23:12:18 2024 +08.