Article

Kumar M., Dileep and Govindarajo, Normala S and S., Harvi (2014) Malaysian Y generation consumer research: Does gender and technology literacy affirmative towards e-commerce activities? Journal of Economics and Behavioral Studies, 6 (12). pp. 906-918. ISSN 2220-6140

Kumar M., Dileep and Govindarajo, Normala S and Ismail, Noor Azizi (2014) Instrument - Ergonomic issues (IEI) integrating mixed mode of research in instrument construction. Man In India, 94 (4). pp. 53-72. ISSN 0025-1569

Kumar M., Dileep and Ismail, Noor Azizi and Govindarajo, Normala S (2014) Instrument: Precarious working condition (IPWC) integrating mixed mode of research in instrument construction. Man In India, 94 (4). pp. 95-113. ISSN 0025-1569

Kumar M., Dileep and Govindarajo, Normala S (2014) Instrument Development “Intention to Stay Instrument” (ISI). Asian Social Science, 10 (12). pp. 1-21. ISSN 1911-2017

Kumar M., Dileep and Ismail, Noor Azizi and Govindarajo, Normala S (2014) Way to measure the concept precarious working conditions in oil palm plantations. Asian Social Science, 10 (21). pp. 1-10. ISSN 1911-2017

Govindarajo, Normala S and Kumar M., Dileep and Sri Ramulu, Subrahmanium (2014) Why workers disengage? Factors from “Head” or “Heart” to be tagged on? Asian Social Science, 10 (17). pp. 108-119. ISSN 1911-2017

Kumar M., Dileep and Govindarajo, Normala S (2013) Indicative variables of attrition: Application of Delphi Technique. La Pensee Journal, 75 (12). pp. 184-201. ISSN 0031-4773

Shaki, Ahmed and Govindarajo, Normala S (2013) [Review of the book How to talk so people listen: connecting in today's workplace, by Sonya Hamlin]. International Postgraduate Business Journal, 5 (1). pp. 97-101. ISSN 2180-2459

Conference or Workshop Item

Govindarajo, Normala S and Kalyani P R, Brinda (2013) Relationship marketing and service quality in Bank Muscat Oman (Sayarati Loans). In: 4 th International Conference on Education and Information Management, December 21-22, 2013, Hydro Hotel Penang Penang, Malaysia.