Yusof, Mohd Sufli and Kamarudin, Muhamad Ali Imran and Ramli, Azahari and Hasan, Hasnizam (2023) Auto 365, Aesthetic Blue Wave and X50: The Steps of Diversification Strategy Implementation of Kental Bina Sdn. Bhd. In: 8th International Case Study Conference, 30 August-1 September 2023, Ibis Melaka Hotel, Bandar Melaka, Malaysia.

Kamarudin, Muhamad Ali Imran and Yusof, Mohd Sufli and Ramli, Azahari and Othman, Shahrina and Hasan, Hasnizam (2023) The Issues and Challenges of Diversification Strategy: The Case of Sutera Sanjung Sdn. Bhd. In: 8th International Case Study Conference, 30 August-1 September 2023, Ibis Melaka Hotel, Bandar Melaka, Malaysia.

Mohd Noor, Nor Azila and Hasan, Hasnizam and Kumar M., Dileep (2014) Exploring tourists intention to stay at green hotel: The influences of environmental attitudes and hotel attributes. The Macrotheme Review, 3 (7). pp. 22-33. ISSN 1848-4735

Hasan, Hasnizam and Tengku Ahmad, Tengku Aroal Hawa Delaila and Mat, Ab Wahab (2013) Pengurusan reputasi jenama: Pengaruh pengalaman jenama pengguna terhadap pengurusan reputasi universiti. In: Conference on Business Management Research 2013, December 11, 2013, EDC, Universiti Utara Malaysia, Sintok.

Md Salleh, Salniza and Hussin, Zolkafli and Pangil, Faizuniah and Hasan, Hasnizam and Mohd Mokhtar, Sany Sanuri and Shaari, Hasnizam (2013) An empirical investigation of brand loyalty behavior among hotel employees in northern Malaysia. International Journal of Business and Social Science, 4 (2). pp. 138-148. ISSN 2219-1933

Hasan, Hasnizam and Md. Salleh, Salniza and Hussin, Zolkafli (2011) Exploring the dimension of internal brand citizenship behavior in Malaysia: A case of northern Malaysia hotel. World Review of Business Research, 1 (1). pp. 25-33. ISSN 1838-3955

Mustafa, Munauwar and Hasan, Hasnizam and Abd Aziz, Fadzli Shah and Ooi, Yeng Keat and Ghazali, Zahiruddin (2009) Certification of occupational health and safety professionals: A comparison. In: Seminar Antarabangsa Pendidikan ICT Bernuansa Islami, 19-20 Disember 2009, Banda Acheh, Indonesia. (Unpublished)

Hasan, Hasnizam and Halim, Fairol (2006) Consumer purchase of pirated VCD: Do non-price factors matter? International Journal of Business and Society, 7 (2). pp. 119-131. ISSN 1511-6670

Mustafa, Munauwar and Ghazali, Zahiruddin and Kassim, Mohd Shah and Hasan, Hasnizam (2000) Recruitment sources for supervisors in the manufacturing sector in Malaysia. In: Seminar Penyelidikan Universiti Utara Malaysia 2000, 6 Julai 2000, Pusat Konvensyen Universiti Utara Malaysia.

Mustafa, Munauwar and Ghazali, Zahiruddin and Kassim, Mohd Shah and Hasan, Hasnizam (2000) Selecting managers in the chemical and chemical products industry in Malaysia. In: Seminar Penyelidikan Universiti Utara Malaysia 2000, 6 Julai 2000, Pusat Konvensyen Universiti Utara Malaysia.

Mustafa, Munauwar and Hasan, Hasnizam and Kassim, Mohd Shah and Ghazali, Zahiruddin (2000) Training practices for professionals and technical staffs in selected menufacturing sector. In: Seminar Penyelidikan Universiti Utara Malaysia 2000, 6 Julai 2000, Pusat Konvensyen Universiti Utara Malaysia.

Ghazali, Zahiruddin and Mustafa, Munauwar and Hasan, Hasnizam and Kassim, Mohd Shah (2000) The effect of stock splits announcement and implementation to share prices. In: Seminar Penyelidikan Universiti Utara Malaysia 2000, 6 Julai 2000, Pusat Konvensyen Universiti Utara Malaysia.