Items where Author is "Liew, Kok-Hong"
Article
Mohd Noor, Nor Azila and Yap, Sheau-Fen and Liew, Kok-Hong and Rajah, Edwin (2014) Consumer attitudes toward dietary supplements consumption. International Journal of Pharmaceutical and Healthcare Marketing, 8 (1). pp. 6-26. ISSN 1750-6123
Yap, Sheau-Fen and Mohd Noor, Nor Azila and Marshall, Roger and Liew, Kok-Hong (2014) Promoting preventive health behaviour among young Malaysian consumers: toward an integrated conceptual framework. Australasian Marketing Journal (AMJ), 22 (3). pp. 268-278. ISSN 1441-3582
Monograph
Mohd Noor, Nor Azila and Liew, Kok-Hong and Yap, Sheau-Fen and Abdul Rahman, Maria and Muhammad, Azli Profiling the Malaysian Consumers’ Consumption Behaviour Toward Dietary Supplement Products (S/O: 13155). Project Report. UUM. (Submitted)