Article

Mardhatilah, Dina and Omar, Azizah and Septiari, Elisabet Dita (2024) Building Consumer Engagement in Social Media: A Systematic Literature Review. Journal of Business Management and Accounting (JBMA), 14 (1). pp. 1-35. ISSN 2231-9298

Ramayah, Thurasamy and Mohamad, Osman and Omar, Azizah and Marimu, Malliga (2013) Determinants of technology adoption among Malaysian SMES: An IDT perspective. Journal of Information and Communication Technology, 12. pp. 103-119. ISSN 2180-3862

Ahmad, Norzieiriani and Omar, Azizah and Ramayah, T. (2010) Consumer lifestyles and online shopping continuance intention. Business Strategy Series, 11 (4). pp. 227-243. ISSN 1751-5637

Conference or Workshop Item

Lasuin, Charlie Albert and Omar, Azizah and Ramayah, T. (2015) Social media and brand engagement in the age of the customer. In: International Conference on E-Commerce (ICoEC) 2015, 20-22 Oktober 2015, Kuching, Sarawak, MALAYSIA.

Ahmad, Norzieiriani and Omar, Azizah and Ramayah, T. (2014) A lifestyles study on purchasing behavior of Malaysian online consumers. In: 5th International Conference on Business and Economic Research (5TH ICBER 2014), 24 -25 March 2014, Pullman Hotel, Kuching, Sarawak, Malaysia.

Ahmad, Norzieiriani and Omar, Azizah and Ramayah, T. (2012) Examining the validity and reliability of e-lifestyles scale in the Malaysian context: Preliminary results. In: 3rd International Conference on Technology and Operations Management (ICTOM2012), 4th-6th July 2012 , Bandung, West Java, Indonesia . (Unpublished)