Article

Sinkovics, Rudolf R. and Sinkovics, Noemi and Lew, Yong Kyu and Jedin, Mohd. Haniff and Zagelmeyer, Stefan (2015) Antecedents of marketing integration in cross-border mergers and acquisitions. International Marketing Review, 32 (1). pp. 2-28. ISSN 0265-1335

Sinkovics, Rudolf R. and Jedin, Mohd. Haniff and Sinkovics, Noemi (2014) Marketing integration in cross-border mergers and acquisitions: conceptual framework and research propositions. European J. of International Management, 8 (6). p. 644. ISSN 1751-6757