Ting, Hiram and De Run, Ernest Cyril and Cheah, Jun Hwa and Chuah, Chin Wei (2016) Food neophobia and ethnic food consumption intention. British Food Journal, 118 (11). pp. 2781-2797. ISSN 0007-070X

Abu Mansor, Shazali and De Run, Ernest Cyril and Loh, Wei Min Gaya hidup wanita yang menjalankan urusan pembelian bahan makanan: kajian kes di Bandaraya Kuching. Jurnal Pembangunan Sosial (3). pp. 2-13. ISSN 1394-6528

Ting, Hiram and Chuah, Chin Wei and De Run, Ernest Cyril (2016) Knowledge sharing behaviour in innovative working environment: A case of a software developing company. International Business Management, 10 (10). pp. 1989-1997. ISSN 1993-5250

Lau, Wee Ming and De Run, Ernest Cyril and Ting, Hiram and Chuah, Chin Wei and Singh, Gursimran (2016) Warning signage on cigarette packaging and buying behavior: Does it really matter? In: Sixth Asia Pacific Marketing and Management Conference (APMMC-6),, 16-18 March 2016, Pusat Islam Tun Abang Salahuddin, Universiti Malaysia Sarawak.