Cheah, Jun Hwa and Memon, Mumtaz Ali and Chuah, Francis and Ting, Hiram and T, Ramayah (2018) Assessing reflective models in marketing research: a comparison between PLS and PLSc estimates. International Journal of Business and Society, 19 (1). pp. 139-160. ISSN 1511-6670

Memon, Mumtaz Ali and Jun, Hwa Cheah and T, Ramayah and Ting, Hiram and Francis, Chin Wei (2018) Mediation analysis issues and recommendations. Journal of Applied Structural Equation Modeling, 2 (1). i-ix. ISSN 2590-4221

Memon, Mumtaz Ali and Salleh, Rohani and Nordin, Shahrina. M and Cheah, Jun Hwa and Ting, Hiram and Chuah, Francis (2018) Person-organisation fit and turnover intention: the mediating role of work engagement. Journal of Management Development, 37 (3). pp. 285-298. ISSN 0262-1711

Ting, Hiram and Chuah, Chin Wei and Chuah, Jacky and Memon, Mumtaz Ali and Yaacob, Yusman (2015) Revisiting attitude towards advertising, its antecedent and outcome: A two-stage approach using PLS-SEM. International Journal of Economics and Management, 9 (2). pp. 150-170. ISSN 1823 - 836X

Memon, Mumtaz Ali and Ting, Hiram and T, Ramayah and Chuah, Francis and Cheah, Jun Hwa (2017) A review of the methodological misconceptions and guidelines related to the application of structural equation modeling: a Malaysian scenario. Journal of Applied Structural Equation Modeling, 1 (1). i-xiii. ISSN 2590-4221