Harun, Amran and Mohd Kassim, Abdul Wahid and Igau, Aizad Oswald and Hassan, Mohamad Ghozali and Swidi, Abdullah (2010) Managing local brands in facing challenges of globalization: Be a local or global leader? In: The Third International Conference on International Studies (ICIS 2010), 1st-2nd December 2010, Hotel Istana Kuala Lumpur. College of Law, Government and International Studies, Universiti Utara Malaysia. , Sintok, pp. 1-14. ISBN 9789832078456

Igau, Oswald Aisat and Mohd Kassim, Abdul Wahid and Tahajuddin, Sulaiman and Ndubisi, Nelson Oly and Hassan, Mohamad Ghozali (2011) Non-business e-commerce in Malaysia: An investigation of key adoption. American Journal of Economics and Business Administration, 3 (1). pp. 177-185. ISSN 1945-5488

Mohd Kassim, Abdul Wahid and Hassan, Mohamad Ghozali and Shamsudin, Abdul Shukor and Sulaiman, Yaty (2011) Organizational change and space: A conceptual link. In: International Conference on Management (ICM 2011), 13 - 14 June 2011, Hydro Hotel, Penang, Malaysia.

Mohd Kassim, Abdul Wahid and Igau, Oswald Aisat and Harun, Amran and Shamsudin, Abdul Shukor and Al-Swidi, Abdullah Kaid (2014) Perceived product quality, perceived value, customer satisfaction and their relation to brand loyalty. In: International Conference on Business Management (ICBM) 2014, 18-19 August 2014, Putra World Trade Centre (PWTC), Kuala Lumpur, Malaysia.

Shamsudin, Abdul Shukor and Mohd Kassim, Abdul Wahid and Hassan, Mohamad Ghozali and Johari, Nor Azmi (2010) Preliminary insights on the effect of Islamic work ethic on relationship marketing and customer satisfaction. The Journal of Human Resource and Adult Learning, 6 (1). pp. 106-114. ISSN 1817-2105

Kamarudin, Ahmad Farid and Mohd Kassim, Abdul Wahid and Hassan, Mohamad Ghozali (2010) The dynamism of Malaysian furniture industry. In: The First Seminar On: Entrepreneurship and Societal Development in Asean (ISE-SODA 2010) "Achieving Regional Growth through Entrepreneurship Education", 27th February-1st March 2010, City Bayview Hotel Langkawi. ASEAN Universities Consortium of Entrepreneurship Education (AUCEE), pp. 297-305. ISBN 983-2078-36-4

Igau, Oswald Aisat and Mohd Kassim, Abdul Wahid and Tahajuddin, Sulaiman and Ndubisi, Nelson Oly and Hassan, Mohamad Ghozali (2010) An investigation of key adoption of non-business e-commerce in Malaysia. In: Knowledge Management International Conference 2010 (KMICe2010), 25-27 May 2010, Kuala Terengganu, Malaysia.

Swidi, Abdullah and Cheng, Wie and Hassan, Mohamad Ghozali and Al-Hosam, Asma and Mohd Kassim, Abdul Wahid (2010) The mainstream cosmetics industry in Malaysia and the emergence, growth, and prospects of halal cosmetics. In: The Third International Conference on International Studies (ICIS 2010), 1st-2nd December 2010, Hotel Istana Kuala Lumpur. College of Law, Government and International Studies, Universiti Utara Malaysia. , Sintok, pp. 1-20. ISBN 9789832078456

Ahmad Nordin, Mohammed Ashril and Hassan, Mohamad Ghozali and Mohd Kassim, Abdul Wahid (2010) The perceived impact of supplier-manufacturer relationships and supplier management strategy (the lean approach) on outsourcing success. In: 2nd International Conference on Technology and Operations Management (ICTOM), 5 - 7 July 2010 , Bayview Hotel, Langkawi. (Unpublished)

Shamsudin, Abdul Shukor and Halipah, Azizi and Mohd Kassim, Abdul Wahid (2014) The relationship between emotional intelligence and leadership practice among middle administrators. In: International Conference on Business Management (ICBM) 2014, 18-19 August 2014, Putra World Trade Centre (PWTC), Kuala Lumpur, Malaysia.