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Number of items: 3.

Mohd Zamani, Siti Norhasmaedayu and Ashari, Hasbullah and Abdul Talib, Azmat Nizam (2010) The impact of strategic fit between resource orientation and market orientation towards new product development performance: A proposed framework. In: 2nd International Conference on Technology and Operations Management (ICTOM), 5 - 7 July 2010 , Bayview Hotel, Langkawi. (Unpublished)

Mohd Zamani, Siti Norhasmaedayu and Ashari, Hasbullah and Abdul Talib, Asmat Nizam (2017) The strategic fit of multiple strategic orientations and new product development performance in Malaysian manufacturing firms. Journal for Studies in Management and Planning (JSMaP), 3 (1). pp. 87-101. ISSN 2395-0463

Ashari, Hasbullah and Yusof, Yuhanis and Mohd Zamani, Siti Norhasmaedayu and Abdul Talib, Asmat Nizam (2018) A study of the effect of market orientation on Malaysian automotive industry supply chain performance. International Journal of Technology, 9 (8). pp. 1651-1657. ISSN 2086-9614

This list was generated on Wed Feb 19 23:16:02 2020 +08.