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Ibrahim, Amlus and Nasir, Siti Muyassarah and Zainol, Nor Raihani and Ramayah, T. (2010) Innovative factor and competitive performance of product modularity among manufacturing firm. In: 2nd International Conference on Technology and Operations Management (ICTOM), 5 - 7 July 2010 , Bayview Hotel, Langkawi. (Unpublished)

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