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Mohd Alwi, Muhammad Shahizdan and Sawal, Syaidah Syahirah and Rosman, Nur Amirah and Ramli, Nor Hafizah and Murad, Siti Zuhaira and Ibrahim, Jafni Azhan (2015) Product innovation & customer satisfaction in Fairy Hot Bread & Cake House Branch Changlon. In: Symposium on Technology Management and Logistics (STMLGoGreen), 8-9 December 2015, Universiti Utara Malaysia.