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Tan, Kar Hooi and Abu, Noor Hidayah and Abdul Rahim, Mohd Kamarul Irwan (2018) Relationship of Big Data Analytics Capability and Product Innovation Performance using SmartPLS 3.2.6: Hierarchical Component Modelling in PLSSEM. International Journal of Supply Chain Management (IJSCM), 7 (1). pp. 51-64. ISSN 2050-7399

Tan, Kar Hooi and Abu, Noor Hidayah and Abdul Rahim, Mohd Kamarul Irwan (2018) Relationship of big data analytics capability and product innovation performance using SmartPLS 3.2.6: hierarchical component modelling in PLS-SEM. International Journal of Supply Chain Management (IJSCM), 7 (1). pp. 51-64. ISSN 2050-7399

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