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Wang, Kuo-Yan and Kasim, Azilah and Yu, Jing (2020) Religious festival marketing: Distinguishing between devout believers and tourists. Religions, 11 (8). pp. 413-425. ISSN 2077-1444
Wang, Kuo-Yan and Kasim, Azilah and Yu, Jing (2020) Religious festival marketing: Distinguishing between devout believers and tourists. Religions, 11 (8). pp. 413-425. ISSN 2077-1444