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Current implementation of third party certification in Malaysian e-Commerce environment

Hassan, Syahida (2007) Current implementation of third party certification in Malaysian e-Commerce environment. Project Report. Universiti Utara Malaysia, Sintok. (Unpublished)

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Trust is an increasingly important concept on the Internet, especially for the e-Commerce environment.Creating initial trust from buyer to seller is one of the problem that eCommerce need to address immediately since without this initial trust, buyers will be reluctant to commit any transaction through digital medium offered by eCommerce.This can be achieved by having Third Party Certification (TPC) displayed on their digital storefront as being point out by researches done in US and Europe.This research presents the investigation result of the current implementation of TPC in Malaysian eCommerce websites.Information on how many sample Malaysian eCommerce website have TPC in the digital storefront, what are the TPC being used and what are the service provided by the TPC endorser, in order to understand the current trend of TPC in Malaysia.It also covered on how far the implementation of TPC in Malaysian environment complied with X.509 certification standard.The output of this study can give an important background on the current implementation of TPC and be used as a basis of initial evaluation for business opportunity as a service provider for this kind of certification in Malaysia.

Item Type: Monograph (Project Report)
Additional Information: Kod s/o: 11606
Subjects: H Social Sciences > HF Commerce
Divisions: College of Arts and Sciences
Depositing User: Mdm. Syahida Hassan
Date Deposited: 26 May 2015 09:07
Last Modified: 26 May 2015 09:07

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