Zulkifli, Abdul Nasir and Ahmad, Mazida and Abu Bakar, Juliana Aida and Che Mat, Ruzinoor and Mohamed Noor, Nurtihah (2016) Interactive persuasive learning for the elderly: a conceptual model. Man In India, 96 (12). pp. 377-386. ISSN 0025-1569

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Abstract

Interactive media technology promotes self-directed and active learning approaches and has the capability to foster the learning process. Furthermore, the emergence of persuasive technology has increased the application of interactive media in learning in a variety of ways. Persuasive technology can be implemented in the design and development of a computer application that can persuade users to change their attitudes and behaviours so as to accelerate the learning process. The aim of this paper is to develop a conceptual model of an interactive persuasive learning system to encourage the elderly to use a computer application for learning. Based on a review of the related literature on persuasive technology and interactive media, a conceptual model is developed. The proposed conceptual model will be helpful in the design and development of an interactive media system that encourages engagement in learning processes among the elderly.

Item Type:	Article
Uncontrolled Keywords:	interactive media; persuasive technology; interactive persuasive learning; elderly
Subjects:	L Education > L Education (General)
Divisions:	School of Multimedia Technology & Communication
Depositing User:	Dr. Ruzinoor Che Mat
Date Deposited:	08 Sep 2016 04:32
Last Modified:	08 Sep 2016 04:32
URI:	https://repo.uum.edu.my/id/eprint/18624

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