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Halal awareness and knowledge among the Muslim students in UUM'S entrepreneur programme towards producing halal products

Muhammad Tahir, Nurfarhana and Mohamed Elias, Ezanee (2015) Halal awareness and knowledge among the Muslim students in UUM'S entrepreneur programme towards producing halal products. In: Symposium on Technology Management and Logistics (STMLGoGreen), 8-9 December 2015, Universiti Utara Malaysia.

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Abstract

The concept of halal in Islam is very specific motives which are to preserve the purity of religion, to safeguard the Islamic mentality, to preserve life, to safeguard future generation and to maintain self-respect and integrity.Halal and haram are universal terms that apply to all aspects life. According to Robin (2004), “lack of knowledge, awareness and understanding of the halal concept among Muslim entrepreneur and the manufacture of halal products may cause the loss of appreciation to halal”.The study aims to examine the level of halal awareness and knowledge among the Muslim students entrepreneur programme towards producing halal products.This study is conducted at University Utara Malaysia (UUM). The information for the study was gathered from the survey questionnaire that obtained from the Muslim students and processed with SPSS v.22 statistical technique. The survey questionnaire was given to 274 respondents Muslim.The results from this study, shows that respondent have positive entrepreneur intention and behavior toward producing halal product.

Item Type: Conference or Workshop Item (Paper)
Additional Information: ISBN: 9789670910178 Organized By: School Of Technology Management & Logistics, Universiti Utara Malaysia. Collaboration With: Pusat Kerjasama Universiti-Industri Universiti Utara Malaysia
Uncontrolled Keywords: Halal product, Halal awareness, Halal knowledge, Muslim entrepreneur
Subjects: H Social Sciences > HF Commerce
Divisions: School of Technology Management & Logistics
Depositing User: Mr. Ezanee Mohamed Elias
Date Deposited: 13 Nov 2016 04:47
Last Modified: 13 Nov 2016 04:47
URI: https://repo.uum.edu.my/id/eprint/19247

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