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What is customer relationship management (CRM)?

Leow, Paul (2010) What is customer relationship management (CRM)? In: Customer Relationship Management, 05 Oktober 2010, Seminar Hall A, Convention Centre. (Unpublished)

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Item Type: Conference or Workshop Item (Lecture)
Additional Information: Organised by COB Consulting Business Intelligence (COBS-BI) Centre UUM College of Business UUM
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: School of Business Management
Depositing User: Mrs. Norazmilah Yaakub
Date Deposited: 30 Jan 2011 08:03
Last Modified: 25 Apr 2016 03:30

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