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Pakistani Youths Antecedents to News Media use: A Conceptual Framework

Memon, Sumera and Ishak, Mohd Sobhi and Abdul Hamid, Norsiah (2018) Pakistani Youths Antecedents to News Media use: A Conceptual Framework. In: SMMTC Postgraduate Symposium 2018, 18-19 March 2018, Universiti Utara Malaysia.

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This article is taking a conceptual approach to explore the antecedent variable to Pakistani youths new media use. Although the concept of news media use influence on youths political participation is not new. However, what empirical antecedent really motivates youths behavior of consuming news which further explain political participation is needed to be explored in developed countries context.Moreover, Situated Learning Theory will underpin the study to understand the consequences of conceptoriented family communication patterns on new media use and political participation. Lastly, this paper offered a framework to guide researchers, policymakers and media organizations, on the implications of family communication pattern on new media use and youths political participation.

Item Type: Conference or Workshop Item (Paper)
Additional Information: e-ISBN 978-967-0910-77-2 Organized by: School of Multimedia Technology and Communication (SMMTC) Universiti Utara Malaysia
Uncontrolled Keywords: Family Communication Pattern, Concept Oriented, New Media Use, Political Participation
Subjects: Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Divisions: School of Multimedia Technology & Communication
Depositing User: Mrs. Norazmilah Yaakub
Date Deposited: 24 Dec 2018 01:17
Last Modified: 24 Dec 2018 01:17

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