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The Role of Social Media (Sosmed) in Promoting Islamic Social Entrepreneurship (Ise) and Encouraging Zakat Donations

Ramli, Sheril Shazeera and Abd Muin, Mohd Adib (2023) The Role of Social Media (Sosmed) in Promoting Islamic Social Entrepreneurship (Ise) and Encouraging Zakat Donations. International Journal of Zakat and Islamic Philanthropy, 5 (1). pp. 1-8. ISSN 2682-7530

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Abstract

The emergence of Islamic social entrepreneurship (ISE) has given rise to the need for innovative strategies to promote and finance these ventures. One such strategy is the use of social media (Sosmed) to reach potential customers and donors. This paper examines the role of Sosmed in promoting ISE and encouraging Zakat donations. It provides an overview of the current state of ISE and the challenges faced in financing these ventures. The paper then explores the potential of Sosmed to address these challenges, including its ability to create awareness of ISE, help crowdfunding campaigns, and increase Zakat donations. Finally, the paper highlights the need for effective Zakat management systems to ensure the proper distribution of these donations to ISE ventures. Overall, the study highlights the potential of Sosmed as a powerful tool for promoting ISE and encouraging Zakat donations but also underscores the importance of effective management and regulation to ensure the success of these efforts

Item Type: Article
Uncontrolled Keywords: Social Media, Islamic Social Entrepreneurship, Zakat
Subjects: B Philosophy. Psychology. Religion > BP Islam. Bahaism. Theosophy, etc
Divisions: Islamic Business School
Depositing User: Mr. Izhar Hj. Hashim
Date Deposited: 02 Nov 2026 13:37
Last Modified: 02 Nov 2026 13:38
URI: https://repo.uum.edu.my/id/eprint/34348

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